Tatiana Ashakova is an internationally recognized milliner, sustainable fashion curator, and founder of the brand BeretkAh…!, celebrated for its unique, artful headpieces.
Her work has been showcased on runways, in publications, and at prestigious cultural and fashion events worldwide.
Tatiana’s professional journey began in Scotland, where her talent as a young head designer was supported by The Prince’s Trust in Glasgow – a pivotal encouragement that propelled her onto the international fashion stage. Throughout her early career, she refined her craft through numerous masterclasses with renowned milliners across the world, gaining expertise in traditional and avant-garde techniques. Her creations have since been exhibited internationally, including in the UK, Japan, and France.

Driven by a deep passion for millinery as an art form, Tatiana champions not only exceptional craftsmanship but also the principles of sustainable fashion. She is a driving force behind the World Hat Walk – a global movement celebrated in more than 60 cities, uniting hat lovers from every continent. In 2024, she brought this initiative to Berlin, positioning the city as a vibrant hub for contemporary hat culture and creative community exchange.
Tatiana Ashakova’s recent Cold Wave collection continues her quiet fascination with the luminous 1920s – a decade where elegance flirted with rebellion, and glamour held a whisper of danger. It was the era of perpetual evening: jazz-lit salons, silver laughter, sculpted beauty, and a new, fearless femininity carving room for itself in the world.


Photographs by Tatiana Kiaie

Among its heroines stood Tamara de Lempicka — artist, icon, and architect of her own myth. Draped in Chanel and Schiaparelli, moving through Paris in the company of painters and poets, she refused to choose between refinement and audacity. She painted glamour — and lived it with exquisite discipline.
Tatiana’s Cold Wave collection is not a homage, but a dialogue with that spirit. The pieces echo the sculptural clarity of Lempicka’s portraits — elegance sharpened by intention. Techniques shift, materials reform, shapes revisit their lineage yet arrive reimagined. The familiar 1920s finger wave — once a quiet code of sophistication — becomes here a sculpted gesture, an art object, a contemporary statement of identity and poise.


Photographs by Tatiana Kiaie

Photographer Tatiana Kiaie captures the mood with intimate, poised frames: the intelligence of hands, the line of a cheek, the stillness before the gaze turns. Long gloves, pearls, elongated earrings — not costume, but punctuation to a narrative of presence.
Photographs by Tatiana Kiaie

Cold Wave invites its admirer not to imitate the 1920s woman, but to inhabit her certainty for a moment — to feel, as Lempicka once did, that elegance is not decoration, but declaration. A collection not of nostalgia, but of possibility: a chance to imagine oneself — quietly, confidently — as the next modern icon.

All photographs courtesy Tatiana Ashakova; Cold Wave photographs by Tatiana Kiaie

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